The Ordinary in the UAE
Affordable, single-ingredient active skincare
The Ordinary is a Canadian skincare brand from the DECIEM group, launched in 2016 in Toronto. It became globally popular for offering clinical, single-ingredient formulas — like niacinamide, hyaluronic acid and retinoids — at unusually transparent, low prices.
The range is built for people who want to understand exactly what they are putting on their skin. Products are named after their active ingredient and concentration rather than a marketing name, which makes it easy to build a targeted routine for concerns like pigmentation, texture and hydration.
Where to buy The Ordinary
Retailer links are for convenience; availability and prices are set by each store.
The Ordinary reviews
Ranked by verified customer rating at Cicabelle
The Ordinary
Is The Ordinary good for beginners?
It can be, but because products are single actives, it helps to introduce one at a time. Start with gentle staples like Hyaluronic Acid or Niacinamide before adding acids or retinoids.
Is The Ordinary available in the UAE?
Yes, The Ordinary is widely stocked in the UAE, including at Cicabelle. Check the retailers below for current availability.